What Does BotRefund's Detection Signals Cost? A Practical Pricing Guide

If you're wondering what BotRefund charges for its detection signals, the short answer is: there is no separate fee. BotRefund packages its detection technology, refund recovery, and ongoing protection into monthly plans that scale with your ad spend. The cost is tied to your Google or Meta advertising budget, not to how many signals you use. The company lists ad-spend tiers on its homepage rather than fixed dollar prices, and it offers a free bot audit so you can see what you need before committing.

This guide walks through the real cost drivers, what the tiers include, how to pick the right one, and where the pricing has limits. If you're paying for clicks, you probably already have a sense that some of them are fake. BotRefund exists to find those bot clicks and recover the money from ad platforms.

What Actually Drives the Cost of BotRefund's Detection Signals?

The single biggest factor is your monthly ad spend. The more money you put into Google Ads or Meta, the more traffic and clicks you're paying for—and the more ads you need to protect. BotRefund's pricing tiers are built around that spend.

From the homepage, the monthly ad-spend ranges are:

• Under $10,000/month
• $10,000 – $50,000/month
• $50,000 – $250,000/month
• $250,000 – $1 million/month
• Over $1 million/month

There is also an annual spend option that uses similar brackets (under $50k, $50k–$250k, $250k–$1M, $1M–$5M, over $5M). The exact price for each tier is not listed publicly, but you can request it through the site's pricing page or by booking a demo.

Why does ad spend matter? Because the number of clicks you receive and the complexity of cleaning them up grows with your budget. A higher tier typically means more traffic volume, more refund claims to process, and a higher ceiling for recovered money. It also often includes faster support and a dedicated team, but those details are negotiated after you start the conversation.

How BotRefund's Pricing Tiers Work

BotRefund doesn't charge per signal or per check. Instead, each plan gives you access to the full detection engine, including all 106 independent signals. The cost is a subscription based on your ad-spend bracket.

Here’s what the tiers imply:

• Under $10,000/month: Best for small advertisers who want basic protection and refund recovery without a huge monthly commitment.
• $10,000 – $250,000/month: Mid-market advertisers with significant ad budgets often see higher bot click rates. The service includes more hands-on analysis and a higher volume of refund claims.
• $250,000 – $1 million/month: Larger accounts get more complex traffic patterns, potentially more fraud, and a greater need for ongoing suppressions and custom rules.
• Over $1 million/month: Enterprise-level pricing. This likely includes a dedicated team, SLA, and advanced integration options. Specifics are discussed with Enterprise Sales.

Note that these are ad-spend brackets, not prices. The actual fee is determined during onboarding based on your specific setup and expected usage. A free bot audit is the first step to see where your account sits.

What Your Plan Includes (and What the Signals Actually Do)

When you pay for a BotRefund plan, you're paying for more than just detection signals. You get the complete package:

• Detection engine: 106 independent checks, including CPU concurrency, window.open tampering, impossible tab speed, and dozens of others. Each signal is cross-checked against browser, network, device, and behavior data to avoid false positives.
• AI prediction: All signals feed into an AI model that weighs the full pattern rather than relying on a single tell. BotRefund claims 99% accuracy from this corroboration.
• Refund recovery: BotRefund proves bot clicks, negotiates with Google and Meta, and gets your money back. It can recover refunds dating back to 2017.
• Protection: The tool blocks bots in real time, suppresses conversion events for automated traffic, and protects your conversion pixels from poisoning.
• Reporting: You get audit-ready refund dispute reports with video proof for each bot click.

So the cost covers the entire lifecycle: detect, prove, refund, and prevent. Detection signals are the core technology, but they're not sold a la carte.

How Ad Spend Level Affects What You Pay (and What You Recover)

Your ad spend doesn't just determine your plan price—it also determines the potential recovery. BotRefund states that bot clicks can steal up to 20% of your Google and Meta ad budget. If you're spending $50,000 a month, that's up to $10,000 in wasted money that could be recovered.

This means the cost of the service is often far smaller than the refund you can claim. For example, a neobanking case study shows BotRefund recovered $140,000 for FinTrust, with an average bot click rate of 14% and an 18% conversion rate increase after suppression.

When comparing tiers, think about the return, not just the price. A higher tier might cost more, but it could recover a larger share of your budget. The free audit will estimate how much you're losing to bots, which makes the pricing decision much easier.

How to Scope the Right BotRefund Plan

Before you pick a tier, follow this simple process:

1. Calculate your monthly ad spend across Google and Meta. This is the primary input for your plan.
2. Run a free bot audit—BotRefund offers this on their site. It will reveal how many of your clicks are likely automated.
3. Estimate potential refunds based on the audit and the 20% industry figure.
4. Talk to sales to confirm the exact price for your spend bracket and whether you qualify for enterprise features.
5. Start with the lowest tier that fits, then upgrade if you see meaningful recoveries.

Don't guess. The free audit is the most reliable way to scope your need without spending a cent. BotRefund also notes that adding the tool takes about one minute and requires no credit card for the audit.

Limitations and What Pricing Does Not Cover

BotRefund's pricing is not a one-size-fits-all. Here are some important caveats:

• Exact prices are not published—you must request a quote or book a demo to see numbers.
• Refund approval is not guaranteed. The company reports a high approval rate, but each claim is reviewed by Google or Meta separately.
• Detection signals are not sold individually. If you only want bot detection without refund recovery, you'll still be on a bundled plan.
• Enterprise features like custom SLAs or dedicated support may require separate negotiation and aren't visible on the site.
• The 99% accuracy claim refers to bot identification when cross-checked across signals; it doesn't guarantee every refund claim will be approved.

Also note that the service is designed for Google Ads and Meta advertisers. If you spend exclusively on other platforms, the pricing model may not directly apply.

Key Facts About BotRefund's Pricing and Service

Fact	Detail
Detection signals	106 independent checks, each cross-verified
Accuracy	99% bot identification via AI prediction
Setup time	About 1 minute to add to your website
Free audit	Offered with no credit card required
Recovery range	Refunds for Google Ads spend back to 2017
Pricing model	Tiered by monthly ad spend, not per-signal

Frequently Asked Questions

Is there a free trial for BotRefund's detection signals?

BotRefund doesn't advertise a free trial, but it does offer a free bot audit that runs on your website. That gives you a live look at your bot traffic without any commitment.

Can I buy only the detection signals and skip refund recovery?

No. The service is packaged as a bundle. You get detection, refund negotiation, and protection in one plan. There's no a la carte option for signals alone.

How do I know my ad-spend tier?

Look at your monthly Google Ads and Meta Ads spend—the combined number is what matters. The site has ranges, and you'll confirm the exact bracket during onboarding.

Are there any hidden fees beyond the monthly plan?

The source materials don't mention any. But since exact prices aren't public, it's best to ask your sales contact about setup costs, overage charges, or enterprise add-ons.

How long does it take to see a return on the investment?

That depends on your bot click rate and the amount of spend. Some advertisers recover thousands in the first month, but BotRefund doesn't publish an average timeline. Your free audit will give you an estimate.

Does the price increase if I spend more later?

Likely yes, because pricing is tied to ad spend. If your monthly spend crosses into a higher bracket, expect your plan fee to adjust. Your sales rep can explain the renegotiation policy.

Is there a discount for annual commitment?

The site lists both monthly and annual spend brackets, but doesn't state a discount for paying annually. Ask during the sales call.

Further reading and comparison sources

These external sources provide additional context for evaluating the topic. Their inclusion is not an endorsement.

• Bot Detection: A Developer's Guide to Identifying and Blocking ...
• Bot detection: How to protect your business - ActiveProspect
• Bot Detection: What It Is & Its Importance in 2025

Learn more

Visit the website for more information.