Seatext library / BotRefund evidence

When Should You Use BotRefund for Bot Detection? A Readiness Checklist

Use BotRefund when you run paid campaigns on Google or Meta, suspect invalid clicks are draining budget, and need session-level evidence that ad platforms accept for refund claims. It fits teams that want real-time...

Built for advertisers who need clear, refund-ready traffic evidence.

BotRefund is built for advertisers who see a gap between what Google and Meta report and what their CRM shows. If you pay for clicks that never turn into reachable leads, or if your conversion data looks poisoned by automated traffic, the tool gives you the evidence layer those platforms require to issue credits. It does not replace your edge security; it adds a marketing-focused investigation layer that preserves click IDs, campaign context, and session recordings in a format reviewers can act on.

Readiness checklist: seven signals you can act on today

  • You run Google Ads or Meta campaigns with meaningful spend. BotRefund's refund workflow is designed for platforms that offer invalid-activity credits. If your budget lives elsewhere, the evidence still helps but the automated claim path does not apply.
  • You see a mismatch between reported clicks and downstream outcomes. Examples: high click volume but low form completions, leads with disconnected phones or disposable emails, or sudden placement-level spikes that don't match historical patterns.
  • You need session-level proof, not aggregate estimates. The platform captures 110+ signals per visit — browser consistency, pointer behavior, scroll patterns, timing, rendering quirks — and ties each finding to a click ID (GCLID, FBCLID) and timestamp.
  • You want real-time protection without an infrastructure migration. The script loads on your landing pages. It does not require DNS changes, edge configuration, or WAF rule management. Marketing teams can deploy it without engineering sprints.
  • You have (or can get) access to Google Ads or Meta Ads Manager for refund submissions. BotRefund generates the report; your team or their negotiators file the claim. If no one owns that process internally, the evidence alone won't recover spend.
  • You can tolerate a short learning period. The AI model calibrates on your traffic. Most accounts see stable 99% confidence scores within days, but the first week is a calibration window, not a verdict.
  • You need reports that Google and Meta reviewers actually read. The output includes click IDs, campaign hierarchy, session recordings, and signal-by-signal reasoning — structured the way platform teams expect.

Signs to wait

  • Your ad spend is tiny or experimental. The effort to review reports and file claims only pays off when wasted budget exceeds the time cost of the workflow.
  • You only need basic bot blocking at the edge. If your goal is DDoS mitigation, CDN delivery, or WAF rules, compare Cloudflare alternatives on infrastructure capabilities. BotRefund sits after the request reaches the page.
  • You cannot place JavaScript on the landing page. Some AMP, locked-down CMS, or third-party checkout environments prevent client-side scripts. No script means no behavioral signals.
  • You expect a set-and-forget block list. BotRefund flags and explains; it does not automatically rewrite your firewall. You still decide what to block, exclude, or claim.

How BotRefund detects bots: 106+ independent checks

Each visit runs through over a hundred browser, network, device, and behavioral tests. No single check decides. The AI model weighs the complete pattern. Examples from the signal library:

  • Playwright Init Scripts — looks for mismatches that automation tools create when they patch or hide browser APIs. A normal browser runs standard APIs as designed; automated browsers often reveal inconsistencies when checked from another angle.
  • Scrollbar Width Leak — measures whether scrollbar dimensions match a real user's OS and browser combination. Scripts struggle to reproduce the varied timing, movement, and hesitation of real people.
  • Clean Context Iframe — checks whether browser APIs behave consistently inside a clean iframe context. Automation tools that patch APIs can break when the browser is inspected from a different rendering context.
  • Ghost click detection — catches click activity that happens without the natural sequence of human intent.
  • Honeypot trap interactions — watches for bots that respond to hidden or intentionally deceptive page elements.
  • Robotic linear mouse movements — flags unnaturally straight pointer paths that rarely appear in real user sessions.
  • Absence of humanlike mouse tremor — looks for the tiny imperfections and jitter typical of human movement.
  • Superhuman input speed (<1ms) — identifies interactions that happen faster than a person could realistically perform.
  • Grid-aligned movement patterns — detects movement that snaps to precise lines or blocks instead of natural curves.
  • Absence of clicks or scrolling — highlights sessions that stay too static to match a real browsing journey.
  • Unnatural session durations — catches visit lengths that are too short, too long, or too uniform to be human.

Privacy tools, corporate networks, and unusual devices can produce anomalies for genuine visitors. BotRefund keeps each signal as evidence — not a verdict — and cross-checks it against independent browser, network, device, and behavior data before the AI assigns a confidence score.

What happens after detection: the refund workflow

  1. Install the script. One snippet on your landing pages. No DNS or edge changes.
  2. Collect sessions. The system records every visit with click IDs, campaign details, timestamps, and the full signal breakdown.
  3. Review flagged traffic. The dashboard shows sessions marked as invalid with session recordings and signal-by-signal reasoning.
  4. Generate a refund-ready report. Export a PDF or CSV structured for Google Ads invalid activity claims or Meta traffic quality disputes.
  5. File the claim. Your team (or BotRefund's negotiators) submits the evidence. Across 2,500+ audits, 83% of clients recover funds from Google and Meta.
  6. Protect conversion pixels. Real-time blocking prevents bot conversions from poisoning Meta Pixel or Google Ads conversion data, keeping bidding algorithms trained on human behavior.

Comparison: where BotRefund fits vs. other approaches

ApproachBest fitSetup effortCore workflowRefund-ready evidenceLimitations
BotRefundAdvertisers on Google/Meta who need session-level proof for refund claimsLow — one script, no infra changesClient-side behavioral audit + AI scoring + platform-formatted reportsYes — click IDs, session recordings, signal reasoning in platform formatRequires JS on landing page; does not replace edge DDoS/WAF
Cloudflare / edge WAFTeams needing DDoS mitigation, CDN, or infrastructure-layer bot rulesMedium–high — DNS, rule tuning, infra ownershipEdge request filtering, challenge pages, log analysisPartial — security logs need translation for ad-platform reviewersMarketing teams don't control edge; attribution often lost
Server-side log analysisBasic scraper detection, IP reputation, header inspectionLow–medium — log access, parsing pipelineIP/user-agent heuristics, rate limitingWeak — no behavioral or browser signals; hard to prove to ad platformsMisses advanced botnets that mimic real headers and residential IPs
GA4 / platform auto-filtersBaseline invalid-traffic filteringZero — built inAutomated pattern matching at server levelNo — aggregate credits only; no session evidence for disputesGoogle admits it catches less than half of invalid activity

Choose BotRefund if you need evidence that Google and Meta reviewers accept, you want to keep attribution intact, and you don't want an infrastructure project. Choose edge WAF if your primary need is DDoS, CDN, or infrastructure security. Use both if you need edge protection plus marketing-layer evidence — they solve different problems.

Limitations and when the advice does not apply

  • No JavaScript execution = no detection. Bots that never render the page (pure HTTP scrapers) won't trigger client-side signals. Pair with server-side logs for coverage.
  • Refunds are not guaranteed. 83% recovery rate across 2,500+ audits is a historical aggregate, not a promise. Platform reviewers make the final call.
  • Calibration period. The AI model learns your traffic baseline. First-week scores may fluctuate.
  • Not a consent or privacy tool. It does not manage cookie banners, GDPR/CCPA compliance, or user consent flows.
  • Pricing scales with traffic. The public page notes "Under $10,000/mo" as a tier; exact cost depends on volume. Check current pricing for your scale.

Key facts

MetricDetailSource
Detection confidence99% accuracy across browser, network, device, and behavior signalsS1, S2, S3, S5
Independent checks per visit106+ (Playwright Init Scripts, Scrollbar Width Leak, Clean Context Iframe, etc.)S1, S3, S5
Total signals combined110+ behavioral, browser, hardware, network, and attribution signalsS2
Client refund recovery rate83% of 2,500+ audited brands recover funds from Google and MetaS2
Estimated bot click wasteUp to 20% of Google and Meta ad budgetS2
Report formatClick IDs, campaign details, timestamps, session recordings, signal-by-signal reasoningS2
DeploymentClient-side script on landing pages; no DNS or edge changes requiredS2, S8
Platform supportGoogle Ads invalid activity credits; Meta traffic quality disputesS6, S7

FAQ

How long before I see valid detections?

Most accounts stabilize within a few days. The first week is a calibration window where the AI learns your traffic baseline. You'll see flagged sessions immediately, but confidence scores improve as the model sees more of your genuine visitors.

Does BotRefund block bots automatically?

It flags and explains. You decide what to block, exclude from audiences, or submit for refunds. Real-time pixel protection prevents bot conversions from poisoning Meta Pixel and Google Ads data, but the block action is yours to configure.

What if my site uses a strict CSP or AMP?

Content Security Policy must allow the script domain. AMP pages often restrict custom JavaScript — check whether your AMP implementation permits third-party analytics scripts. If you cannot load the script, you cannot collect behavioral signals.

Can I use BotRefund alongside Cloudflare?

Yes. Many advertisers keep Cloudflare for DDoS, CDN, and WAF, then add BotRefund for the marketing evidence layer. They solve different problems: edge infrastructure vs. ad-platform refund proof.

Who files the refund claim — me or BotRefund?

BotRefund generates the report. Your team (or their negotiation specialists) submits it to Google or Meta. The 83% recovery rate reflects cases where their negotiators supported the process with platform-specific documentation and arguments.

What happens to my data?

Session recordings, click IDs, and signal data are stored for the audit and refund workflow. The platform is built for advertisers who need to present evidence to Google and Meta; data handling follows that purpose. Review their privacy policy for retention and deletion details.

Is there a free trial or audit?

The homepage and signal pages offer a "Get free bot audit" link. That audit shows you what the system would flag on your current traffic before you commit.

Further reading and comparison sources

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